Fashion Week Archives • We Are Fur

2020 – A New Decade for Fur. London, Milan, and Paris Fashion Week Men’s.

January 22, 2020

As we’ve entered a new decade, fur has instantly been strutting up and down major cities runway, revving up a magnificent start to 2020, giving us a glimpse of what more we can expect to come. Taking a look at furs that were shown in London, Milan and Paris Fashion Week Men’s, we discover what trends and styles were most prominent on the runways, setting the tone for what 2020 has in store for the fashion world in this new decade of bravura. We have...

Inside hectic, but remarkable fashion weeks with Samantha De Reviziis.

October 15, 2019

Samantha De Reviziis Fashion weeks may have ended, and for our final SS20 instalment, we’ve caught up with sustainability expert in the fashion and luxury industry, Samantha De Reviziis to give us the run-down of what transpired. From the fashion shows and the latest trends to what will catch on and the most used colours, as well as upcoming cities & designers and the differences in fashion between each city, we have first-hand insight into the wonderful world of what happens during hectic, but remarkable...

Scandi Fashion at its best… newcomers Saks Potts & MKDT fur looks lift CPFW.

August 20, 2019

It isn’t be-known that fur has surpassed into more than a winter wardrobe. As usual, fur styles have elevated Copenhagen Fashion Week SS20’s looks into panache, poise and flair. The looks presented were mixed into a combination of vibrant and neutral colours to balance out each silhouette each creating its own distinctiveness and uniqueness to the tale that was being narrated down the runway. Saks Potts, a brand that has skyrocketed into the fashion world, needless to say featured exquisite furs, whilst ‘striving to become Scandinavia’s...

Milan Fashion Week + Paris Fashion Week Roundup

March 5, 2019

Fur is taking fashion weeks by storm as usual, and Milan & Paris Fashion Weeks are no different. Similar fur silhouettes were showcased and paraded down the world’s most opulent runways, and distinctive, sophisticated and chic furs took centre-stage. Not only did the six fashion houses that are discussed use fur, other major fashion houses did too, and included the same amount of creativeness and design… these six just caught my eye the most. Milan Fashion Week Fendi: Two days before Karl Lagerfeld’s passing, he...

The magic of the quotidian with Wang Yutao

August 18, 2017

“Discovery consists of looking at the same thing as everyone else and thinking something different.” – Albert Szent- Gyorgy Not that long ago, the Fur Guru heard of this man: a designer that finds inspiration in the ordinary life and with it, re-invents the world around him and creates a much better place to be. He relies on human introspection, heritage, simplicity, nature, peace and enjoyment. All this without forgetting the purpose of fashion: understand what people really need. His name? Wang Yutao. This lover...

Fur and shearling make their mark across RTW AW2017

March 13, 2017

Fur and shearling once again took centre stage across all four leading AW17 fashion weeks, with an estimated 67% of collections overall featuring the natural materials. This compares with last year’s AW collections when fur was seen in around 70% of all collections. Fur use is holding up despite pressure from animal rights organisations. From the oversized 70s throwback coats of Marc Jacobs to the soft longline pieces from Ryan Roche, New York Fashion Week saw 90 of 146 designers (62%) craft beautiful fur pieces....

The Book of Beasts: Chapter 8 (Final)

December 15, 2016

The Bear: —From Pliny the Elder [1st century CE] (Natural History, Book 8, 54): “Bears mate at the beginning of winter, after which the male and female retire to separate caves. The cubs are born thirty days later, in a litter of no more than five. Newborn cubs are a shapeless lump of white flesh, with no eyes or hair, though the claws are visible. The mother bear gradually licks her cubs into their proper shape, and keeps them warm by hugging them to...

The Book of Beasts: Chapter 7

December 8, 2016

The Salamander: —From Isidore of Seville [7th century CE] (Etymologies, Book 12, 4:36): “The salamander alone of animals puts out fires; it can live in fire without pain and without being burned. Of all the venomous animals its strength is the greatest because it kills many at once. If it crawls into a tree it poisons all of the fruit, and anyone who eats the fruit will die; if it falls in a well it poisons the water so that any who drink it...

Fur Takes Centre Stage Across RTW AW 16

March 15, 2016

Fur Fashion Fur and shearling made their mark across all four leading AW16 fashion weeks, with an estimated 70% of collections featuring the natural material overall. Considering that fur was also hugely prominent during the menswear AW16 collections earlier in the year, it is clear that both designers and consumers are enjoying using and wearing natural materials in greater numbers. From the eye-catching coats of BCBGMAXAZRIA and Michael Kors, to the subtle craftsmanship from Carolina Herrera, New York Fashion Week saw 91 of 156 designers...

Send this to a friend